Small Business Saturday Marketing Ideas to Make Your Local Business Stand Out

NCMA

Posted by Jenny Sutton

If you’re a small business, the Super Bowl of sales is just around the corner. Do you have your Small Business Saturday marketing ideas lined up and ready to go? If not, don’t worry. There are ways to ensure your business scores a touchdown.

Small Business Saturday is the perfect opportunity for small business owners to double down on their marketing strategies and find new customers by using the eye-catching content. Learn how to get the most out of the small business event of the season.

How to Get All Eyes on Your Business

Last year, mom-and-pop shops went beyond playing seasonal music overhead and festively decorating storefront windows on Small Business Saturday. They took a more personalized approach to their marketing to make genuine emotional connections with customers, according to CBS News Money Watch. Strategies like hosting VIP store parties with special guests, offering…

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