What SEO tactics do you use to try and rank higher on Google? Are you disobeying the SEO rules and heading towards a Google penalty?
We share 25 SEO tactics Google doesn’t like in this infographic.
Here’s a quick summary:
- Guest blogging for the sole purpose of link building
- Writing short, keyword-rich content (aka keyword stuffing)
- Selling links
- Product review links that pass Pagerank
- Buying links
- Over-optimizing internal links
- Over-optimizing inbound links
- Keyword stuffing your alt image tags
- Link exchanges
- Buying placements in low-quality directories
- Using irrelevant keywords just to rank
- Manual article spinning
- Improper use or abuse of rich snippets
- Meta keyword stuffing
- Spammy footer links
- The old bait and switch
- Cloaking
- Doorway pages
- Automated article spinning
- …then switching
- Invisible text
- Comment spamming
- Domain squatting
- Scraping
- Creating a webring to cross-link between sites
Check out the infographic for more detail.