The influence of COVID-19 on the marketplace and our sales operations has completely changed the business landscape, and there may be no turning back.

While many things can impact a sales team, most of us have never encountered the kind of confusion created by the arrival of the pandemic.

More than ever, team leaders need to ask themselves how they can prepare for the future and use what they’ve learned during these last few months to excel in the days to come.

While there will be no one-size-fits-all sales approach to surviving this transition, there are a few distinct steps that all ventures need to consider to succeed in this new world.

Step 1: Stabilizing the Sales Strategy

As the crisis continues to unfold around the world, teams have gone into disaster mode, trying to find ways to stabilize their sales process and keep everything running smoothly.