As far as technology has come, email marketing is still the most effective way to stay in touch with your target consumers. It allows you to stay at the forefront of their minds so that they can take action on whatever you’re offering when the time is right. Just as a successful email marketing strategy has many different components, writing a solid promotional email has many moving parts. In this guide, we’ll cover everything you need to know to craft promotional emails that drive results. We’ll go over: 

• What promotion emails are and when to use them.
• Considerations to make before writing your promotion email.
• Tips and best practices for crafting your email.
• Promotional email examples you can use as inspiration for your own.

What are promotion emails?

Promotion emails are exactly as they sound: a marketing email written to your audience—whether they’re customers, leads, or subscribers—with…