260 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions


by Max Altschuler 

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

This practical sales glossary is meant for anyone in sales who needs to refresh their memory on the most commonly used sales terms – especially new reps who are still learning the playing field.

We’d also recommend this guide for any sales managers or business development leaders who are onboarding new reps. This sales glossary is meant to reduce ramp time for new reps that are getting immersed in B2B sales jargon for the first time.

Editor’s note: Special thanks to Acceleprise for helping us define these sales terms.


  • ABC
  • AB Testing
  • Account

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