It’s only awkward if you make it awkward. Effective networking at conferences can be both helpful for your business and even a little fun. Especially these days when we are wired to the hilt for digital interactions, it’s easy to lose sight of the nuances of in-person meetings.

If you feel self-conscious meeting with people, remember to emphasize the person you are connecting with rather than yourself; make an honest effort to learn about them in an authentic, meaningful way. With some strong preparation, the right set of supports, and an eye for follow-up, making face-to-face connections can be an effective way to grow your business.

Here are a few handy tips to help you network for success at conferences:

Make a list, check it twice

As the saying goes, “If you fail to plan, you plan to fail.” Before you head into the thick of it…