How do you source and hire the future stars of your sales organization?

BDRs: Setting the sales stage.

‍Successfully recruiting new business development reps (BDRs) can be quite a challenge. BDRs might be easier to hire than engineers, but it’s extremely difficult to predict their success.

Don’t be fooled, though: Hiring the right BDR candidates is a crucial component to your sales team’s long-term success. BDRs often shape the culture of your sales team and are responsible for generating the pipeline that your quota-carrying reps need.

That’s a lot of responsibility! Not to mention, if all goes to plan these hires will be on the front lines sometime over the next 15-24 months. Now, factor in that these crucial hires often have less than 2 years experience in the real world. Scary thought.

‍Great reps are made, not born.

‍So how do you hire great BDRs?

The short answer is you DON’T. You hire good people and it’s up to…